How’s My Driving? - Safe Driving Blog Tips
Road safety remains a pressing concern around the UK and world. Recent incidents highlight both the challenges and the solutions available to enhance driver accountability.
In a proactive move to combat dangerous driving, UK police recently stopped a driver for verbally assaulting officers during a traffic stop. While the specific repercussions for the driver were not disclosed, the incident serves as a glaring reminder of how unchecked emotions can lead to dangerous outcomes on the roads. Incidents of road rage not only endanger the driver but also put other road users at significant risk.
Statistics indicate that aggressive driving can lead to a higher likelihood of accidents, so ensuring a respectful and safe driving environment is essential to improving overall road safety.
The need for real-time monitoring
Whether managing commercial vehicles or corporate fleets, fleet managers are tasked with ensuring that their drivers adhere to traffic laws and maintain a level of professionalism on the road. This is where How's My Driving? real-time service shines. The service acts as both a deterrent for poor driving behaviour and a monitoring tool. Here are several advantages that this innovative system offers to fleet managers:
- Real-time feedback from the public: The service encourages drivers to be mindful of their driving habits, knowing that their actions are being monitored. This immediate feedback loop promotes safer driving practices, which is crucial in preventing incidents of road rage and poor behaviour.
- Accountability: With the stickers in place, drivers are more likely to uphold the company’s reputation and personal accountability while on the road. Knowing that the public can call in and report feedback on their driving, can lead to more cautious and courteous behaviour.
- Data-driven insights: Each member receives their individual members area, which is filled with management information on their fleet, incidents, depots, feedback and more. Our online tool forms part of your company’s road risk policy, supporting the reduction of bent metal costs, streamlining processes, reducing insurance premiums, as well as forming part of a corporate social enterprise policy.
- Personalised training: This data can be analysed to identify patterns and areas for improvement, which subsequently help in CPD and improving two-way communication with managers and drivers.
- Positive recognition: The stickers also provide an opportunity for your drivers to receiving praise and recognition for safe driving.
- Protecting your brand: Companies demonstrate their commitment to road safety and responsible driving by being part of the membership. This proactive approach not only aims to reduce accidents but cultivates a positive image among clients and the public.
- Cost-effectiveness: Investing in road safety measures such as the How's My Driving? service can yield significant savings in terms of insurance costs, vehicle repairs, and potential issues arising from incidents caused by reckless driving.
Transform the way you manage your fleet
The How’s My Driving? was the first road safety service provides an opportunity for other road users to have a positive impact on driving behaviour, enabling potentially hazardous situations to be diffused, whilst helping drivers to become more aware of their driving style.
By displaying our sticker, the public have a visual assurance that that the company cares about the safety of its drivers as well as how its brand is viewed on the roads.
Encouraging responsible and respectful driving is not just about compliance with the law; it's about fostering a culture of safety that values every road user. As we look to the future, embracing innovative technologies like real-time monitoring can make all the difference in ensuring safer roads for everyone.
10 March 2025